Who Are We?

We are a national destination marketing organisation representing the golf tourism industry in England, with the objective of promoting England as a leading golf destination at home and aboard.

We develop a vision and strategy for promoting golf tourism in England and seek Government Support, acting in the interests of our membership.

Our current members and clients include:

  • National / Regional Tourism bodies
  • English Golf clubs
  • English Resorts
  • Hotels and Hotel Groups
  • Tour Operators (UK and Overseas)
  • Industry Partners
  • To coordinate the industries efforts to promote England as a leading golf destination
  • To educate the golf tourism market about the attraction of England
  • To educate and prepare English destinations and venues etc. to be visitor ready
  • To help to develop a tourism infrastructure enabling bookable itineraries

GTE is a not for profit, membership organisation with no shareholders.

Headed up by CEO, Andrew Cooke, the company has a Steering Committee made up of key stakeholders / members.

The Business is primarily B2B, and is effectively a Trade Association for the golf tourism industry in England.

 

Golf tourism England development

GTE Marketing Group

ndrew Cooke

Andrew Cooke
Sport and Tourism Marketing

Phil Sharman

Phil Sharman
Digital Development

Richard Pennell

Richard Pennell
Wordsmith

Darren Redwood

Darren Redwood
Digital Marketing

Dove Jones

Dove Jones
International Consultant

"

Golf Tourism England (GTE) is the driving force behind showcasing England as a premier golf destination. With a deep knowledge of the game and an unwavering commitment to excellence, they act as the true custodians of English golf—connecting international travelers with world-class courses, hidden regional gems, and unforgettable experiences. Whether organizing tailored golf trips or coordinating impactful fam tours, Golf Tourism England (GTE) and Andrew Cooke bring passion, expertise, and leadership to promoting England and its incredible links, heathland and parkland golf courses.

David N Reid, Managing Partner

Fairways to Heaven Golf Travel

Destinations Golf

"

Golf trips to England used to be so difficult to coordinate we almost gave up. Then I met Andrew Cooke at the PGA Show in Orlando several years ago, he was on a mission to promote golf travel to England.

Since then I’ve taken fam trips with Andrew and GTE to the heathlands and links courses of Surrey and Kent that quickly resulted in group business from our American clients. During this time, operations on the ground have greatly improved.

I’m Just back last month from a group fam trip with Andrew to Southwest England, playing the wonderful links courses of Devon and Cornwall, and also enjoying world class cuisine and hospitality.

Talk about a hidden gem! Welcome to the latest must play golf region in England, it is spectacular

Declan O’Brien, Owner & CEO

Destinations Golf & Leisure
New York

Elete Golf Experiences

"

I have just returned from England a few weeks ago, and had an incredible time travelling around Cornwall and Devon on the GTE FAM trip, and played some of the most amazing courses I have seen in my life. Fantastic hospitality, great hotels, great service, and some sensational hidden gem golf courses that we just haven’t heard about in the US until now. Our clients will simply love this part of England.

Robert Sexton

Elete Golf Experiences

"

Over the last four years Goswick Golf Club has increased its visitor revenue by 120%. There has been many factors which have contributed to this growth, but one of those, has been as a result of the work we have done with Golf Tourism England.

Although we are a championship course and an Open Qualifier for the British Open, we have lacked exposure to the golfing world due mainly to our remote location in the North East of England.

By working with Andrew Cooke from GTE we developed a tour operator programme whereby we brought tour operators from the UK, Europe and the USA to Goswick to experience our offering. I am pleased to say, for minimal financial outlay, this exposure has dramatically increased our tour operator business contributing to our overall visitor revenue growth.

I would recommend any golf club who needs to increase their visitor revenue in a cost effective way to talk to GTE about how they can contribute.

Roger Andrews

Goswick Golf Club

The Belfry

"

Golf Tourism England has done a great job over the years providing a focus for the golf tourism industry in England, and promoting England as a destination on the global stage.

The GTE Convention, which The Belfry was proud to host in 2023, is the embodiment of all the work they do behind the scenes.

Neil Walker

The Belfry Hotel & Resort

Englands Golf Coast

"

The future looks bright. As an industry association we now have a voice and people are starting to listen. A perfect example of this is the opening up of dialogue between Golf Tourism England, Visit England and England Golf. There is now real hope that England can emerge from the shadows and become a leading player in the international golf tourism marketplace. England’s transport links and general tourism offer are outstanding, when coupled with our rich golfing heritage and variety of courses forms a fairly formidable package.

Geoff Harris

England’s Golf Coast Manager